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Customerscom Classic eBook Patricia B Seybold Ronni T Marshak Laden Sie i BPS

Customerscom Classic eBook Patricia B Seybold Ronni T Marshak Laden Sie das PDF herunter LLN

Customerscom Classic eBook Patricia B Seybold Ronni T Marshak Laden Sie das PDF herunter Customerscom%20Classic%20eBook%20Patricia%20B%20Seybold%20Ronni%20T%20Marshak

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Laden Sie das PDF herunter Customerscom Classic eBook Patricia B Seybold Ronni T Marshak LLN


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  • This is the ORIGINAL 1998 Customers.com which has become an Internet business classic. In the late 1990s, there was much confusion about what the right "Internet Strategy" should be. The research into the 16 case studies summarized in this book revealed the winning strategy Use the Internet to "make it easy for customers to do business with you." That turned out to be valuable advice at the time. Don't read this book if you want the latest information on how to design your Web site or your social media strategy. DO read this book if you're interested in the HISTORY of how organizations learned how to do business on the Internet. This booked shaped the original e-business strategies of thousands of businesses around the world. Its 5 Critical Success Factors and 8 Steps to Success are still valid today as the basis for any (e-)business initiative.
    ebook,Patricia B. Seybold, Ronni T. Marshak,Customers.com Classic,Customers.com Press,BUSINESS ECONOMICS / E-Commerce / General,BUSINESS ECONOMICS / E-Commerce / Internet Marketing,BUSINESS ECONOMICS / Marketing / Direct,COMPUTERS / Internet / General,REFERENCE / Handbooks Manuals

    Customerscom Classic eBook Patricia B Seybold Ronni T Marshak Reviews :



    This is the ORIGINAL 1998 Customers.com which has become an Internet business classic. In the late 1990s, there was much confusion about what the right "Internet Strategy" should be. The research into the 16 case studies summarized in this book revealed the winning strategy Use the Internet to "make it easy for customers to do business with you." That turned out to be valuable advice at the time. Don't read this book if you want the latest information on how to design your Web site or your social media strategy. DO read this book if you're interested in the HISTORY of how organizations learned how to do business on the Internet. This booked shaped the original e-business strategies of thousands of businesses around the world. Its 5 Critical Success Factors and 8 Steps to Success are still valid today as the basis for any (e-)business initiative.

    ebook,Patricia B. Seybold, Ronni T. Marshak,Customers.com Classic,Customers.com Press,BUSINESS ECONOMICS / E-Commerce / General,BUSINESS ECONOMICS / E-Commerce / Internet Marketing,BUSINESS ECONOMICS / Marketing / Direct,COMPUTERS / Internet / General,REFERENCE / Handbooks Manuals

    Customers.com Classic eBook Patricia B. Seybold, Ronni T. Marshak


     

    Product details

    • File Size 2199 KB
    • Print Length 485 pages
    • Publisher Customers.com Press; 2 edition (August 28, 2010)
    • Publication Date August 28, 2010
    • Sold by  Services LLC
    • Language English
    • ASIN B004183XEW
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